10 Web Development Trends Every CTO Should Expect in 2021

Each year web development trends change, dictating new directions for business owners and web developers. The implementation of progressive web applications, Artificial Intelligence, the Internet of Things isn’t new for large companies such as Google, Amazon, or Forbes. To stay on the same level with such giants, it’s crucial for all businesses to analyze tendencies across industries and not to ignore the changes technology brings to web development.

Either your business is aimed at e-commerce, digital marketing or technology inventions, you should be aware of these top web development trends for 2021.

A big number of outstanding companies, including Pinterest, Forbes, Starbucks and The Washington Post have built PWAs to provide responsive performance for their customers. Pinterest, for instance, reports that they experienced a 44% increase in ad revenue rate and their users spend 40% more time on their PWA compared to a mobile website.

Through statistical and cognitive analysis the websites receive the capability to process information on any scale to find out customers’ requirements and serve their interests in a proper way. The technology is also reshaping web development by offering chatbots, ADI technology, and voice-based interactions.

The Internet of Things deals with massive amounts of data that is collected from sensors, processed, and transferred through cloud networks which makes any delays in the system impossible. The technology assures high security of all data-connected processes, accurate results, and building a dynamic and interactive UI experience. Smart watches, personal assistants, chatbots integration in websites, computing devices with small displays, and predictive support on mobile platforms are just a few of the essential factors that IoT implements into web development. The role of the Internet of Things is growing continuously, and business owners are going to increasingly feel the need to deliver explicit web results with the help of the technology in 2021.

According to the Google-released algorithm update “Florida”, integrated websites are predicted to rank higher than those not using voice technology. So, businesses should definitely pay attention to this trend while considering web development in 2021.

By condensing the most important information into a well-structured single-page website, it’s much easier to retain the attention of visitors and control the order in which they consume the information in comparison to multi-page sites. What is more, the design and development of such sites require less time and money and is easier to optimize for mobile devices.

News websites like The New York Times, The Guardian, and The Washington Post were among the first to jump into AMP carriage as soon as they realized the magnified visibility in mobile news carousels. What is more, news websites that adopted AMP are rewarded with publisher carousels in mobile search engine result pages. They get an entire carousel of news in case they have a number of articles on a certain topic. Though AMP has proven to be a successful standard not only for news websites but also for lead gen and e-commerce websites that also benefit from its search engine rankings and improves the website speed.

API-first design brings a number of benefits for web development. It allows to recycle the code between the projects, therefore comes at lower development costs; increases speed to market as there is no need to redesign API architecture to add new features and possess a high level of stability. In simple words, API gives startups a chance to benefit from the technologies that would be too big-budget for them to develop.

Take the example of Twitter or Google Maps. Websites can use their API to display tweets or maps correspondingly. In return, both sides take advantage of this: Twitter receives more traffic as the users click on the tweets and get redirected to it, and websites that buy API from Google Maps, save a big amount of money and time not drawing a map and adding routing functionality themselves.

The Google Translate team has been working on the minimization of gender bias for gender-neutral words and phrases. The team designed simple animations to focus the user’s attention on one piece of information at a time. As long as a user is typing, the text field remains compressed but when they finish — the box automatically expands to show you masculine and feminine translations.